Reasons to Start your own Online Store Instead of Other Online Marketplaces

Why to go for own online store instead of other marketplaces

We all know about eBay, Etsy and Amazon, these websites helps to create and boost their online e-commerce environment. No doubt, that these marketplaces act as a rooter for thousands of startups who are working to establish a reputation in e-commerce industry.

However, at some point, you might feel leaving these marketplaces and start your own online store with the help of e-commerce development company. On the other hand, if you feel that you’re bringing enough money with other marketplaces and the idea of moving places is ridiculous, then we can give you the reasons. In this post, we will provide you the reasons for starting your own online store instead of other marketplaces, since you deserve to reach more.

Your Money is yours

No matter how many products you sell, in other online marketplaces, you have to pay fees. Or you can go for other options i.e. sell unlimited products and just pay the transaction fee for individual sales. If your own store can benefit you with more of your money, then why you’ll choose to pay a big fat share to online marketplace.

Work for your own Brand

When you work through other online marketplaces, you get benefits from their brand names, but have you thought where you stand, where your name stands? After all, your own customers know Amazon, eBay and Etsy, they don’t know what your brand name is.

Yeah, we are not denying the fact that due to the rapid growth of e-commerce, these online marketplaces get you more customers as compared to your own store. The customers buy a product of yours from one of the marketplaces, but do you think he or she would recommend your name to others. No, they will just say that they have bought the product from Amazon, eBay or Etsy.

Being capable of handling all operations for an e-commerce website, you should invest your efforts in building your own brand name, not for others. Amazon, eBay and Etsy are just getting bigger and bigger, thus, your own store deserves all your hard work.

Promote your brand instead of someone else’s

If you promote your products outside the marketplace, then congratulations! You must have used social media marketing to target potential customers towards your small store. But do you think that other marketplaces will do something like this for you? The answer is “No”. They will focus more on sharing the products than promoting your brand name.

With your store, all your efforts will be provided to your own e-commerce company. You will be promoting your products, your brand name and it will elevate no one else but you. No other marketplace will be benefited due to your efforts.


The path of choosing your own online store is long and rutted, but in the end, what you’ll get? Your own e-commerce company. The e-commerce website development company will establish your own online store. Your income will directly come into your pocket and your work will support your own brand. Don’t you think its worth? We would like to hear from you! Please use the comment section below!

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