App Maintenance in 2025: What Clients Need to Know

Mobile app development does not end at the development stage. Mobile apps require ongoing maintenance through which app development companies can ensure that the application remains user-friendly, efficient and delivers an optimum user experience.

Mobile app maintenance primarily includes fixing bugs and technical flaws in the mobile apps. Doing so only after the app’s release leads to a poor user experience. Mobile app maintenance is one of the critical tasks which mobile app development companies need to address invariably.

Let’s discuss the reasons for mobile app maintenance services in this article. We will also look at the benefits of providing strategic and consistent app maintenance –

Why App Maintenance is Important?

A study indicates that more than 70% of mobile app users uninstall it due to unwanted glitches, bugs or notifications. Hence, users are increasingly aware of what they require in an app.

Mobile app development companies focus on meeting the customer requirements by enabling relevant functionalities and benefits in the app. However, Mobile app development companies need to update the app consistently with new application programming interfaces (APIs).

There are very strict guidelines for uploading mobile applications on the Play Store and App Store for Android and iOS, respectively. If the respective application does not meet the guidelines in terms of app quality, App Store removes the mobile app from the platform. Adhering to the quality standards of the App Store is paramount.

Reasons for App Maintenance

1. Increased ROI

A mobile app development company should deliver consistent app maintenance to generate more return on investment (ROI) in the long run.

There are many financial benefits of providing an updated application to the users. It helps companies attract new users and reduce overall costs. Without regular maintenance, users may find occasional bugs in the mobile app. Fixing those bugs will take even longer time and will require more budget.

2. Addressing Security Risks

With the advent of AI and cyber attacks, the risks related to mobile app security are increasing. With the prevalence of security issues in mobile apps, mobile app companies must fix the bugs and vulnerabilities in their apps. The application should meet the privacy policies of platforms like Google and Apple, along with the data protection regulations like GDPR mandated by law.

3. Enhanced User Experience

Maintaining mobile apps ensures a superior user experience. By maintaining mobile apps consistently, mobile app companies can enhance user retention, improve their ratings, reviews and increase revenue. Consistent navigation ensures a user-friendly interface, minimum loading time and smooth navigation within the app, all of which are important and have a positive impact on user experience.

How to Determine Which Type of App Maintenance You Need?

There are five types of app maintenance procedures. They include corrective maintenance, adaptive maintenance, perfective maintenance, preventive maintenance and emergency maintenance. Let’s look at what each one entails –

• Corrective maintenance is the process where developers fix the defects, errors and bugs within the application after the launch to ensure that the app functionality is within its scope.
• Adaptive maintenance emphasises app evolution to be completely compatible with the changing environment. Be it new OS versions, security protocols, hardware, or third-party dependencies.
• The next app maintenance procedure is perfective maintenance, in which developers proactively improve and refine the mobile application based on performance data and user feedback. It helps in adding value to the application and improving usability. 
• Preventive maintenance is centred around addressing concerns that may come up in the future. For example, with increasing mobile app users, database performance may slow down. In this case, developers proactively take charge and optimise the database indexing to prevent future degradation in app’s performance.
• Emergency maintenance requires the reactive and immediate deployment of critical updates to fix issues related to app security and functionality.

So, What is Included in Mobile App Maintenance? Let’s Find Out

• Mobile maintenance includes fixing app crashes and bugs.
• Mobile app maintenance will improve the battery life and performance optimisation.
• Mobile app maintenance is required to enhance the UIUX application.
• Developers update the mobile apps to support new devices or OS versions.
• Mobile maintenance will help in patching security vulnerabilities.
• Mobile app companies provide app maintenance to add new features based on user feedback.
• In the end, mobile app maintenance will help companies launch new updates and versions to meet user requirements and changing preferences. 

To Sum Up

Mobile app maintenance is not a one-time thing; it’s a continuous process. Mobile apps with bugs and security vulnerabilities will impact user experience and result in reputation loss. It is hence important to ensure that developers address app vulnerabilities even before they arise. Mobile app development companies in USA, like VerveLogic, deliver mobile apps, websites and web applications to fulfil specific business requirements. At VerveLogic, our developers ensure a smooth app maintenance that doesn’t impact user experience. If your business needs a full-fledged and functional mobile app, you can contact us!